Farmington Hills, Mich.--Registration is open for North America’s largest work-truck event, The Work Truck Show 2010.
Register online at www.ntea.com to explore 500,000 square feet of truck components and equipment, meet face-to-face with current and potential suppliers, and choose from more than 40 training sessions to help improve your business, including two special sessions designed for distributors and truck equipment upfitters.
The Work Truck Show 2010 is held in conjunction with the 46th Annual National Truck Equipment Association (NTEA) Convention on March 10-12 at America’s Center in St. Louis. The convention, educational sessions and Green Truck Summit open March 9.
“The Work Truck Show is your best opportunity to see the industry’s latest product and technology developments, meet with leading manufacturers and obtain training designed specifically for truck equipment distributors and upfitters,” said Allen Birmingham, NTEA Convention chairman and national sales manager of Tommy Gate Co. in Phoenix. “This is the one show of the year that you really can’t afford to miss.”
NTEA members can network and learn from one another in a variety of venues at The Work Truck Show 2010, including social settings such as the Opening Reception at America’s Center on March 9, and in educational sessions such as the Special Session: Performance Improvement Benchmarks for Distributors and Equipment Upfitters.
At this session, attendees will learn some of the traits that make high-performing truck equipment distributors and upfitters successful. The course draws from an ongoing work-truck industry study conducted by the NTEA and the Michigan Manufacturing Technology Center.
The study identifies key performance measurements and benchmarks of successful members that other members can then implement to improve their own profitability and performance. The session runs from 9 a.m. to noon on March 9.
At the same time, the Special Session: Determining What You Make vs. What You Buy will provide distributors and manufacturers with tools and methods for evaluating which components to make and which to buy.
Learn what’s new and what’s coming from 10 of the world’s leading chassis manufacturers during “Chassis Update” sessions. These sessions cover chassis specifications, design, body installation, and equipment mounting options.
For example, representatives of Hino will discuss the company’s chassis cab model lineup changes for 2011, 2012, and 2013, as well as new options for the service/utility market.
General Motors Fleet and Commercial Operations will focus on significant improvements planned for the Silverado and HD chassis to better serve the commercial truck market.
International Truck plans to talk about its Advanced EGR and hybrid technology. The sessions are scheduled as part of the educational conference March 9-11.
Some of the other educational sessions designed for distributors, manufacturers, and upfitters include:
• Demystifying Weight Distribution Calculations for Work Trucks
• Getting Back to the Good Old Days: Avoiding Mistakes of the Past
• What Does the Future Hold? Industry Overview and Outlook
• Grow Your Overseas Sales with U.S. Government Support
• Your Work Truck’s 21st Century Electrification Needs
• 360 Degrees of Customer Service
• How to Avoid Costly Errors When Modifying Truck Frames
• How Online Sales Can Work for You
• I Have a Hybrid Truck in the Shop – Now What?
• Spec’ing Truck Chassis to Match Job Requirements and Optimize Performance
• What’s Your Green Story? How to Create and Leverage a Green Position for Your Company.
Additional Work Truck Show 2010 highlights include:
• The keynote address by William Shatner at the President’s Breakfast and NTEA Annual Meeting on March 11.
• Expanded Green Truck Summit on March 9 and March 10.
• Taking the latest hybrid and alternative-fuel work trucks for a spin in the Green Truck Ride-and-Drive on March 10 and 11 from –noon to 4:30 p.m.
Produced annually by the NTEA, The Work Truck Show showcases 500,000 square feet of Class 1-8 vocational trucks and equipment. It brings together thousands of work truck professionals, including fleet managers, equipment buyers, maintenance personnel, manufacturers, distributors, and dealers.
For a complete event schedule, interactive floor plan, housing and registration, visit www.ntea.com.











