Parts&People


Tenneco, aftermarket customers report strong growth in Monroe brake sales

placed May 1st,2008

Las Vegas--The Monroe Brakes product line has experienced robust sales growth in its second year and continues to garner rave reviews from aftermarket distributors, repair shop owners, and professional technicians, according to Tenneco Inc.
Introduced in late 2005, the Monroe Brakes line complements Tenneco's Monroe ride-control products in providing premium-quality repair solutions for millions of domestic and foreign nameplate vehicles.


The Monroe Brakes product line includes application-specific Monroe Dynamics semi-metallic and Monroe Ceramics ceramic-formula brake pads that feature original equipment-style formulations and designs to provide exceptional stopping performance, quiet operation, and long life. 


Tenneco also offers a comprehensive line of Monroe brake shoes featuring OE-style technology to eliminate chatter and rear-brake lockup. The complete Monroe brakes product line is available through leading distributors and service providers throughout the United States.


"Today's shops are looking for a friction supplier who will provide OE-style technologies," said Monroe Brakes Product Manager Tony Carter.  "Monroe meets this need through an uncompromising approach to design and production.  As a result, when a technician opens a Monroe Brakes box, there's no question that the products are absolutely top quality."


Monroe Dynamics brake pads are manufactured through a precisely controlled molding process that reduces resin content for more powerful, consistent, and long-lasting brake performance.  This "Positive Molding Technology" used for most Monroe Dynamics pads is the preferred choice of OE manufacturers because it leads to outstanding stopping performance, Carter said.


Monroe Ceramics brake pads feature true ceramic formulations that promote cooler, cleaner, and quieter stops than other brake materials.  All Monroe brake pads feature OE-matched slots and chamfers, as required, to reduce braking-related noise.
Monroe brakes are packaged with noise-elimination clips, hardware, moly-based lubricant, and OE-style wire wear sensors (most applications) to help technicians perform faster, more complete brake repairs.