Interstate Batteries launches exclusive partnership with Advance Auto Parts

Program offers product assortment and availability at Advance Auto Parts and CARQUEST locations

Roanoke, Va.—Advance Auto Parts and Interstate Batteries announced a partnership in which Interstate will become the exclusive automotive and specialty battery brand to Advance Auto Parts stores and customers in the spring of 2018.

Advance Auto Parts will debut a comprehensive battery program featuring Interstate products at its more than 4,900 U.S. and international locations,. Interstate products will be available initially at Advance’s company-owned stores and at independently owned Carquest stores. In the future, wholly owned Advance Auto Parts subsidiaries WORLDPAC, Autopart International and CARQUEST Canada will also offer Interstate products.

“We are thrilled that Advance Auto Parts will be the only national auto parts retailer offering our customers the market leading battery brand,” said Tom Greco, president and CEO of Advance Auto Parts. “The trusted Interstate brand, coupled with Advance’s best-in-class customer service, is a winning combination. Long-term strategic partnerships with our suppliers are important and this is a great example.”

Automotive technicians have named Interstate Batteries the overall Best Automotive Battery Brand every year since 2007, according to Frost & Sullivan.

Parts & People

Parts & People is published monthly by Automotive Counseling and Publishing Company, Inc., a Colorado corporation, P.O. Box 18731 Denver, CO 80203, 303-765-4664. President-Lance Buchner. Founded by Lance Buchner and Dave Lucia.

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