Midwest Auto Body Trade Show adds Industry Issues luncheon

Altoona, Iowa-The Midwest Auto Body Trade Show moves into its third year at Prairie Meadows in Altoona, Iowa, March 28.


Sponsored by the Iowa Collision Repair Association (ICRA), the trade show will begin with an Industry Issues luncheon, “There is no free lunch,” from 12-1:30 p.m., which will be a high impact session addressing insurer parts procurement demands and the proposed Iowa Senate Bill 42.  SB 42 is requesting an interim study on automobile insurance direct repair programs (DRPs) and Iowa Sen. Brad Zaun, who introduced the bill, will be speaking at the luncheon.  Joining Sen. Zaun at the podium will be Iowa Collision Repair Association lobbyist Scott Weiser.  The parts procurement discussion will include insurance representatives, collision repairers, and parts managers.


After the luncheon the trade show opens it doors at 2 p.m., where space has been added to facilitate more than 60 vendor booths.  “The grass roots approach with our members and vendors has proven to be a tremendous success for this industry event,” said John Arnold, of Arnolds Body Shop, in Davenport, who is also vice president of ICRA.  The Midwest Auto Body Trade Show is an inter-industry free event, inviting collision repairers, insurers, vendors, and students from the Midwest to participate.  Product demonstrations and educational classes will be held on the stage in the same room as the trade show.  “This is a very dynamic show, and with everyone in the room for the entire event it creates a great atmosphere for all the participants,” said Mark Martin, of Ankeny Auto Body. “We all look forward to coming back.”


Free education programs will be on stage throughout the show.  There will be classes on social media, OSHA Hazard Communication/Global Harmonization Rule, plastic repair, and more. Show specials, gift certificates, special attendee show discounts and door prizes will again be offered.   New and exciting car models will also be on the floor for attendees to preview.


Manufacturers will be bringing the latest equipment and information to address the challenges of new technology, both in the automobile and in the office. 


“This is a great venue for our industry to get together and learn more about what we do,” Dale Wilgenbusch, ICRA president and co-owner of Avalon Body Shop in Rickardsville. “There is always so much to gain at one of these events.” 


Sign up online for the luncheon at www.iowacra.com. Trade show hours are 2-7 p.m. For more information, call Janet Chaney at 480-720-2565.

Parts & People

Parts & People is published monthly by Automotive Counseling and Publishing Company, Inc., a Colorado corporation, P.O. Box 18731 Denver, CO 80203, 303-765-4664. President-Lance Buchner. Founded by Lance Buchner and Dave Lucia.

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