Assured Performance introduces insurer-facing certified shop locator

Laguna Hills, Calif.—Assured Performance announced the creation and launch of an insurer-facing  Advanced Repair Capability (ARC) Certified Shop locator at:  The site, developed and managed by Assured Performance, lists body shops that are certified by Assured Performance and officially certified-recognized by the various participating auto manufacturers including Ford Motor Company, Fiat Chrysler Automobiles (FCA), Nissan North America, and several other auto manufacturers.  For the first time, insurers will have a secure portal specifically designed to identify certified-recognized body shops that have the proper tools, equipment, training and facilities to repair their policyholder's vehicles to manufacturer specifications for fit, finish, durability, and safety.

The site launch coincides with the introduction of aluminum alloy into mainstream vehicles such as the 2015 Ford F150.  The key aspect of the site is for insurers to accurately and efficiently identify various auto manufacturers’ certified-recognized shops capable of advanced repairs in each market area.  The shop locator, specially designed for insurers, uses a search capability driven by the following:


• Year, make and model of the consumer’s vehicle

• The shop’s advanced material repair capability status

• And/or the shop’s official OE-certification status


As new vehicles are introduced, more often in the future, not every shop will have the capabilities to repair each new model vehicle even though they may be qualified to repair most.

The site is a complement to the consumer-facing websites Assured Performance manages and hosts including and In addition, the participating automakers certified-recognized shop locators are integrated into their consumer-facing vehicle sales and service sites.  All of the sites leverage the combined list of certified-recognized body shops.

“With the mass introduction of aluminum alloy, and other advanced materials in the designs of the new vehicle models, it is critical to assist insurers with identifying the shops that have the technical ability,” said Aaron Clark, vice president of Technical Compliance for Assured Performance. “We’ve already seen evidence of what can happen when an untrained and ill-equipped shop is selected.”

“The goal of our insurer-facing Advanced Repair Capability Shop Locator is to create an accurate and efficient way for insurers to identify the shops that have proven they meet the requirements and passed an annual on-site inspection audit.  Now, insurers can easily see who they are," said Scott Biggs, CEO of Assured Performance.

The ARC Certified shop locator is available to any insurer that chooses to use it. Certification is open to all shops that can meet the stringent requirements. The Assured Performance criteria for certification-recognition are an accumulation of collision industry business standards and multiple OEM criteria focused solely on properly repairing the vehicle.  Shops are able to become certified by Assured Performance and simultaneously certified-recognized by several of the largest auto manufacturers, through one efficient technology-driven process, backed by on-site inspection audits at least annually.  The collaborative approach saves shops repetitive fees and redundant equipment requirements. Once certified, the shops receive signs, marketing tools, and listing on multiple shop locators and smart apps.

Parts & People

Parts & People is published monthly by Automotive Counseling and Publishing Company, Inc., a Colorado corporation, P.O. Box 18731 Denver, CO 80203, 303-765-4664. President-Lance Buchner. Founded by Lance Buchner and Dave Lucia.

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