Northern California

Shawn and Lisa Saidi, co-owners of Active Auto Body, say they have reached capacity at their 10,000-square-foot facility, where the number of employees has tripled since 2008.
Sunnyvale, Calif.—Shawn and Lisa Saidi, co-owners of Active Auto Body, are riding a wave of fast growth after having moved into a new facility and more than tripled their staff over the past eight years. The couple started the business in Mountain View, in a 4,000-square-foot shop with just four...
Service King is set to open the 70,000-square-foot Milpitas collision repair center in the first quarter of 2016.
NORTHERN CALIFORNIA Service King Collision Repair Centers recently hosted a hard-hat tour at its future Milpitas repair center where more than 100 guests attended. Service King is set to open the 70,000-square-foot collision repair center in the first quarter of 2016, and the event provided the...
“We have to consider the end-user experience and compare ourselves to new dealers — in terms of their level of professionalism — who are increasingly doing more aftermarket repairs,” says Advance’s Charles Tyson.
Las Vegas—The aftermarket needs to know how it’s setting itself up as an industry for success, and how the OEs are thinking about competing against it, says Charles Tyson, executive vice president of Advance Auto Parts. “There’s a lot of change happening in our industry that we must be ready for,...
Owner of Solano Way Auto Repair, Ken Fritzberg Sr. (l.) and his son, Ken Jr., started using ESi training and hired a coach, brought on Kukui as its shop management software, and implemented an advertising program through Yelp and Mudlick Mail that led to 36-precent growth last year.
Concord, Calif.—Ken Fritzberg, owner of Solano Way Auto Repair, recently attended a course taught by Maylan Newton, CEO of Educational Seminars Institute (ESi), about the proper way for a shop owner to “exit” his or her business. Having owned and operated his shop for 32 years, Fritzberg paid close...
SONOMA, Calif. (Dec. 12, 2015) – More than 450 people enjoyed a day of holiday cheer at Sonoma Raceway on Saturday at the 11th annual “Race to the Holidays” Children’s Christmas Party. The raceway hosted nearly 300 Sonoma Valley children and their families at the event, which featured caroling,...
San Jose, CA – Kukui Corporation, a developer of marketing software solutions for automotive repair shops, has been named a Preferred Supplier of the Automotive Training Institute, one of the industry’s leading coaching and management consulting companies.As a Preferred Supplier, Kukui will become...
South San Francisco, Nov 30th, 2015 – San Francisco based SSF Imported Auto Parts signed  an agreement with Norcross, GA based German Auto Parts, Inc. to acquire substantially all its assets. German Auto Parts, Inc., based in an Atlanta suburb, was founded in 1970, and is a leading specialist WD...
SONOMA, Calif. (Dec. 1, 2015) – Sonoma Raceway will host one of the world’s most unique endurance races this weekend, as the 24 Hours of LeMons hosts its season finale on the wine country road course, Dec. 5-6. Put away any notions of sleek-bodied, turbo-charged, million dollar pieces of...
Vice President Daniel Razumovsky says GreenTec Auto plans to expand its service offerings in the next five years and is currently conducting R&D to produce a lithium ion battery pack replacement for the Toyota Prius.
Rancho Cordova, Calif.—Daniel Razumovsky, vice president of GreenTec Auto, a hybrid battery remanufacturer, regularly receives calls from independent aftermarket repair shops asking him to explain battery-related failure codes on hybrid vehicles. And he’s willing to help, within reason. “It took me...
After his first year at the helm of Wright’s Automotive, Owner John Bridgwater says car counts are up and he’s on his way to fulfilling his goal of becoming a multiple-shop operator within the next decade.
San Leandro, Calif.—John Bridgwater, owner of Wright’s Automotive Service, is on the clock, as he puts it, to fulfill his 10-year plan for becoming a multiple-shop owner. This January will mark Bridgwater’s one-year anniversary as the owner of Wright’s Automotive - the first shop he’s owned in his...

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Parts & People

Parts & People is published monthly by Automotive Counseling and Publishing Company, Inc., a Colorado corporation, P.O. Box 18731 Denver, CO 80203, 303-765-4664. President-Lance Buchner. Founded by Lance Buchner and Dave Lucia.